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Aug 09 2017

3 Simple Steps to a Successful Start-Up

Launching a successful and profitable business is simple: it’s just not easy! There are many variables, some predictable many unpredictable, which you have very little or no control over at the beginning. With that being said  let me share three steps to consider when you’re launching your start up: 1. Don’t reinvent the wheel, gain

Jul 31 2017

Turn your personality into a brand that pays you money!

Everyone has and is a personal brand, whether you know it or not. When who people think you are and who you are match up you can capitalize on your personal brand. Don’t believe me? Think about your workplace isn’t there a “Smelly Mouth Sam, Gossiping Gwen, Thankful Tim, Negative Nelly, Joyful Jenny, etc. I’m

Jul 07 2017

Are You Losing Money Focusing On The Wrong Side Of Branding?

A lot of people know how to make things look cute. Few people know how to make things make money. Branding isn’t all about cute colors, fonts and visuals. They help but that’s only a piece of it. The purpose of branding is just that, to brand an impression in the mind of a potential

10 Facts You Need To Know About Branding

Branding is not just your logo or tagline or the “look” and “feel” of your marketing communications. Branding is the sum total of your customer’s experiences and perceptions of your products, services, and employees. In actuality, your brand is what everyone else thinks your company and product are – it’s what people say about your